Tejas Textured Stone, a client for over 10 years, was recently acquired by the Pavestone Company, one of the world’s largest producers of paving stone
and decorative landscape systems. The first order of business was to introduce
the Tejas line of manufactured stone products into Home Depot, a long-standing Pavestone client. Historically, Tejas manufactured stone products have been sold strictly on a wholesale basis through a distributor/dealer network, so this created a number of challenges.

This year-long project involved creating a new logo and identity for the product line, designing all new product packing, all POS and Home Depot in-store signage and display material, brochures, a new website and installation DVD.